The Evolution of Embedded Analytics through B...

The Evolution of Embedded Analytics through Business Intelligence

Author Name : Josy Brijit Jose, Prof. Ruchi Rautela

ABSTRACT

In 2008, Acc. To ‘Kurl Schlegel’, A Gartner Analyst, Traditional Business Intelligence lacks integration and accessibility between data. The Term Embedded Analytics was first used by ‘Howard Dresner’- Inventor of the term Business Intelligence. Dresner once stated “Consolidation of Business Intelligence doesn’t mean business intelligence market has reached maturity”. The rise of Embedded analytics with data analytics opens a huge world to build, innovate, develop existing or new systems more effectively and efficiently. To be in the competition of this digital world business leaders should know and understand the changing shells of analytics. This paper will take you through how embedded analytics is used in a highly competitive world to understand customer and their needs. Cover some benefits of embedded analytics and how successfully it is implemented in the industry. This article also takes through the successful implementation, potential benefits, changing benefits and guides for some great scope for embedded analytics in the industry. The present users of embedded analytics mainly belong to the larger corporation but there are more industries and enterprises where embedded analytics could help decision makers. The enterprises are rising from constant reports to real time reports so that every single second data updated reports and dashboards are visible.

Keywords: Business Intelligence, Dashboard, Embedded Analytics, Traditional Business Analytics.