Barriers to Progress: Understanding the Chall...

Barriers to Progress: Understanding the Challenges Within India's Tourism Industry

Author Name : T Anbarasu

DOI: https://doi.org/10.56025/IJARESM.2024.1205242071

ABSTRACT Despite boasting rich cultural heritage and diverse landscapes, India's tourism industry faces limitations. This abstract explores the key issues plaguing the tourism mechanism, including inadequate infrastructure, limited digital marketing, and safety concerns. The paper highlights the need for improved infrastructure, a stronger focus on digital promotion, and enhanced security measures to create a more welcoming environment for tourists. By addressing these challenges, India can unlock the true potential of its tourism sector, fostering economic growth and attracting a wider range of domestic and international visitors Security is one of the Major Challenges of Indian Tourism. There is an increasing rate of Sexual Abuse of women, Theft, and Credit Card Fraud with foreign tourists. Also, Public Violence is affecting Indian Tourism to a high intent.